iAd=iGlad?

The iPhone—that Jesus-like piece of technology that has revolutionized the mobile industry everything that ever has, does, or will exist—is getting a fresh new OS update.  And, with it, a fancy [...]

Mobile Video & Consumer C

A few years ago, Simon Gladwell penned “The Tipping Point,” which, as a concept, became a Tipping Point. Mobile video has reached powerhouse status. Smartphone users have the ability to shoot and upload on the fly. And then came the Flip series of camcorders. HD for $200 and a no-hassle uplink to YouTube. Brilliant. Purists finally had an outlet for their creative whims.

And now, with the iPhone 3GS, the rest of us have an excuse to create beautiful content. Typically, mobile video has been thought of as a 15-fps, grainy exercise in frustration. Apple, in typical brilliant fashion, upped the ante, giving their newest incarnation of the annual iPhone hardware the ability to shoot and edit glorious 30-fps video on the fly.

iPhone Apps & Brand Engag

When it comes to iPhone apps, the best brands are entertainment first, brand second. They are relaxed. They invite people to enjoy the app and engage with the brand to [...]