Category: Environmental

Showcase of Cool Non-Traditional Indoor and Outdoor Advertising

Innovative Illuminated Product

NXT is a new line of men’s care products aimed at the 18-24 year old market.  To call consumer attention to the line, the products will glow on the shelves [...]

  Mar 11, 2008

WK Interact Versus Obey Giant

WK Interact versus Obey Giant Presented by Agnes B – Paris / Tokyo 2008

  Jan 30, 2008

Interactive Wallscape Incorpor

This little bit of genius was just installed in downtown London to promote the DVD release of 28 Weeks Later.  To many it probably looks like a larger than life [...]

  Sep 2, 2007

Adidas Vertical Soccer Billboa

When adidas wanted to grab attention in one of the most cluttered advertising spaces in the world (Tokoyo) they thought outside the box and this was the result.

If only all [...]

  Aug 23, 2007

Window Shopping Gets Interacti

Ralph Lauren has found a way to command a premium from window shoppers 24 hours a day.
People that might have walked right passed the store are now being greeted with [...]

  Aug 21, 2007

Outdoor Media – Database

For all our media planning / buying friends, this one is for you.
EmptyBillboards.com is a free national database of outdoor advertising opportunities that is updated every single day.  The website [...]

  Aug 21, 2007

Graffiti Artists – Paint

Light Graffiti is a creative force that is causing a lot of buzz around the globe. These artists have been tagging everything possible but they’re not using paint.
Using an exposure [...]

  Aug 15, 2007

Mobile Phones Become Video Gam

Introducing Megaphone a real-time multi-player collaborative gaming platform designed for use on large screens in public spaces.  This system allows anyone with a mobile phone (regardless of their carrier service) [...]

  Jul 27, 2007

Explay Nano Projector –

This is absolutely the coolest thing I have seen in a long time!
Explay a technology company based in Israel has developed the world’s smallest video projection system.  The revolutionary Nano-Projector [...]

  Jul 27, 2007

Guerilla Marketing – Huge St

Chinò an Italian soft drink maker is currently running a guerrilla marketing campaign in various Italian cities to promote its thirst quenching products during the heat filled summer months.   
 
To [...]

  Jul 26, 2007