Mae, a Seattle-based emo group, has deployed a very unique approach to combat music pirating.  Their next 12 singles will be released once a month, and will be available for the nice price of $1 or more.

Wait, wha?  $1 or MORE?!  The site, www.whatismae.com/charity, explains the three simple principles for this cause-based campaign:

•    Each month during 2009, we will be bringing you a new Mae song.
•    When you visit whatismae.com, you will be able to hear the music for free.
•    Every song will be available as a digital download for a min. donation of $1.

“Our promise…is to commit all of the profits from digital downloads to fund humanitarian projects that Mae and you will be a part of all year long,” writes Mae.

Mae is appealing to a sense of greater good in their fan base, and, in doing so, motivating them to be a part of this movement.

Great stuff, Mae.

Check out the track below.  Join the cause.

The House that Fire Built – Mae