Uncovering The Soul of Your Brand

What does your brand stand for? What’s your brand positioning? Your brand promise? How are you different than your competition, beyond features and benefits? How are you going to change the world? These are the types of questions we help entrepreneurs and companies tackle during our Brand Discovery phase, and exactly what we’re doing here.…

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Blind Society & GRUBSTAK, A New Fast-Casual Restaurant Brand

Diners crave customization, extending beyond personalization of their meal, but also customization of what foods fit in their lifestyle or diet de jour. Finding the balance between a range of options and a sense of being overwhelmed with choices is the sweet spot – offering ingredients to suit carnivores, herbivores and every palette in between is…

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Your website need a facelift? Things to consider before going under the dev knife.

Perhaps you’re overwhelmed by the sheer number of possible updates your website suddenly needs. Our advice is this: focus your priority, determine what’s relevant to your business objectives and where the gaps are in your online presence, and don’t forget about why your site exists… hint: for your brand lovers, never your ego. At Blind…

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