Fox Restaurant Concepts
Helping FRC with the key ingredient of restaurant success, people.
Coming to the table with 14 concepts and one winning recipe for restaurant success, FRC partnered with Blind Society to create a growth strategy tailored toward brand cohesion and employee on-boarding. With the culture and vibe of each specific concept being so unique, Blind Society was tasked with the challenge of creating a cohesive recruitment tool that is first loyal to each concept’s personality, while also staying true to the umbrella FRC family brand. Blind Society created a strategic brand direction for each concept that attracted the right talent to the right places.
WHAT OUR CLIENT HAD TO SAY
“Blind Society’s approach to all things branding for each of our concepts was so refreshing.”
Anita Walker / VP Marketing & Communication, Fox Restaurant Concepts